Elite Talent.
Global Partnerships.
Real Results.

Trusted by global brands to build high-impact sports partnerships through direct access to elite talent and top clubs.

Connect With ETSG

Experience

100+

Sponsorship or ambassador agreements brokered & executed

Access

200+

Direct access to 200+ elite athletes & sports VIPs

Reliable

50+

Partnerships delivered across 50+ markets around the world

Impact

38M+

Delivered 38M+ campaign impressions globally

WHAT WE DELIVER

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Elite Talent & VIP Ambassadors

Explore Service

We provide brands with access to a powerful global network of footballers, athletes, creators and VIP personalities. These relationships allow us to unlock partnerships efficiently, discreetly, and strategically.

Strategic Partnerships & Sponsorships

Explore Service

We facilitate high-value commercial agreements with clubs, organisations, and rights holders. From football partnerships to global brand collaborations, we manage negotiations, rights usage, and contract execution end-to-end.

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Content Creation & Campaign Activation

Explore Service

Through our talent relationships and creative network, we oversee content production, social campaigns, appearance management, and brand activations that deliver measurable impact.

TRUSTED BY LEADING BRANDS

Case Studies

Our Work In Action

Each project reflects our approach to connecting brands with elite talent, clubs, and rights holders through trusted relationships and structured commercial execution.

More Case Studies

Club Partnership

Fulham FC & Flyfish

Extra Time Sports Group brokered the partnership between Fulham FC and Flyfish, aligning one of London’s most historic Premier League clubs with a global digital payments platform operating across 40+ countries. The collaboration brings together two organisations that share values around accessibility, performance, and reliability, creating a partnership built for long-term commercial impact.

brand ambassador

Michael Essien & Ripvip

Extra Time Sports Group facilitated a high-impact ambassador partnership between global football icon Michael Essien and RikVIP, a leading digital gaming platform in Southeast Asia. The collaboration was designed to elevate RikVIP’s brand credibility, strengthen regional engagement, and position the platform alongside world-class sporting excellence.

Brand ambassador

John Terry & 789 Club

Extra Time Sports Group facilitated a high-profile ambassador partnership between former Chelsea captain John Terry and 789 Club, a leading digital entertainment platform in Southeast Asia. The collaboration was designed to enhance brand credibility, deepen market engagement, and align the platform with elite sporting leadership.

What Sets Us Apart

THE EXTRA TIME ADVANTAGE

With decades of relationships across players, clubs, agents, and creators, Extra Time Sports Group delivers access, trust, and results that few can match. From high-profile brand partnerships to international activations, we connect the right talent to the right opportunity.

More About ETSG

A Network Built Over Years.

Our access comes from long-standing relationships with agents, players, clubs, creators, and industry leaders, not from cold outreach.

Trusted by Talent & Brands Alike.

We connect brands to the right athletes, creators, and VIPs through relationships cultivated over years. This approach ensures partnerships are aligned, credible, and deliver tangible results.

Every Market. Every Sector. Every Campaign.

From global brand ambassadors to one-off shoots, from Premier League players to international legends, we have direct routes into every corner of the sports ecosystem.

Discreet. Efficient. Professional.

We manage negotiations, schedules, approvals, rights usage, and final delivery, providing a seamless process that protects both the brand’s objectives and the talent’s time.